Let’s see how the W4H1 Approach Works to bring solutions to your audience in your next presentation.
For example, let’s say that you were talking to a group of professionals who were concerned about upcoming layoffs. After first tapping into the pain and anguish this is undoubtedly producing in a group of staff, you could discuss how you successfully prepared for and transitioned through a lay off experience by starting your own consulting business. Let’s look at the W4H1 approach and how it would apply to this example of starting a consulting business. Notice that the questions are also written in an audience focused manner by dealing with what THEY can do, rather than a pure history of what YOU yourself did.
– What Can You Do?
– Where Can You Find Customers?
– When Should You Start Your Business?
– Why Promote Your Services?
– How Can You Promote Your Services?
By answering each of these questions in a clear and concise manner you are directing your audience to solution oriented steps that they can take to resolve their issue. Your audience will thank you for not only connecting with their dilemma, but for explicitly helping them to understand a solution and take action! Still not sure how to get started? Visit us at https://boldnewdirections.com or at http://www.presentationtraininginstitute.com for more tips and tools.
For more information on how to communicate with your audience visit our website at https://boldnewdirections.com where you will learn about presentation skills training, business communication seminars, and presentation skills intensives. You can learn more about improving your presentation skills independently by checking out our free report available at https://boldnewdirections.com or at http://www.presentationtraininginstitute.com
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